People Are Drawn to Cleanliness

I've posted several comments and articles in the past on how a person's first impression of a building can be highly influenced by the cleanliness inside and out. Once again, a survey by Procter and Gamble has confirmed that thinking. Here's the brief comments made about this subject from cmmonline.com.

Survey: Cleanliness Leads to Customers

By Cleaning & Maintenance Management® Staff

March 11, 2015

Ninety-seven percent of hospitality guests rated cleanliness as the most important factor when choosing a restaurant, café, bar, or hotel, according to a recent survey commissioned by Procter & Gamble Professional.

More than 4,000 consumers throughout Europe participated in the P&G study. The results indicated that cleanliness not only leads to an increase in customers, but also better tips for staff. More than 90 percent of respondents stated that an establishment’s cleanliness also impacts whether or not they would leave a tip.

Source: European Cleaning Journal